Type of Leads/Pricing Lead2Business

We are able to supply leads in six key areas:

Consumer: Life Insurance, Pension Reviews and Private Medical

Commercial: Commercial Combined Insurance, Group Private Medical Insurance and Auto Enrolment

Brokers only need to order leads a week at a time – you are not fixed into a contract. If you do order for a longer period it will guarantee a consistent flow of leads and save any waiting time.

Minimum order – 10 leads

All leads are exclusive

Life Insurance

  • £45.00 per lead (Nationwide)
  • £60.00 per lead (Postcode specific)

Minimum policy premiums of £30.00 plus spend per month (where possible)

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Business Protection

  • £75.00 per lead (Nationwide)
  • £100.00 per lead (Postcode specific)

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Private Medical Insurance (PMI)

  • £75.00 per lead (Nationwide)
  • £100.00 per lead (Postcode specific)

All policies within the correct renewal timescales

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Commercial Combined Insurance

  • £50.00 per lead (National coverage, non trade specific)
  • £75.00 per lead (Postcode specific, non trade specific)
  • £75.00 per lead (National coverage, trade specific)
  • £100.00 per lead (Postcode specific, trade specific)

All policies have a yearly spend of £2000.00 and over

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Group Private Medical Insurance (GPMI)

  • £100.00 per lead (Nationwide)
  • £150.00 per lead (Postcode specific)

All policies within the correct renewal timescales

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Email Marketing

In addition to lead generation, we are also able to carry out email marketing campaigns on your behalf.

We will create a bespoke template for your campaign at a cost from £250.00 plus VAT per template/product

All templates will be fully functioning, and include –

Links to your website as appropriate
‘Enquire now’ button – linked to your desired email
‘Unsubscribe’ link
‘Mailing list/future promotions’ link

Costs of sending are based on the number of emails on your database, and the number of sends we make on your behalf. All costs are per month

No. on database     1 send within 1 month (£)       3 sends within 1 month (£)      4 sends within 1 month (£)

Up to 10,000                               400                                       600                                          900
10,001 – 15,000                          550                                       750                                          950
15,001 – 20,000                          750                                       950                                       1,150
20,001 – 30,000                          975                                     1,175                                      1,375
30,001 – 50,000                       1,375                                     1,575                                      1,775
50,001 – 75,000                       1,625                                     1,825                                      2,025
75,001 – 100,000                     2,225                                     2,425                                      2,625

We currently have a database of 250,000 business contact details, all our databases are constantly being added to and updated/maintained.

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Payment is made by:

  • Bank transfer (BACS)
  • Standing order
  • Direct debit

Lead2business will always start new orders from the start of each week. Start dates are pre-arranged with you, the company. For your order to commence from the pre-arranged start date, Lead2business must be paid by midday the Friday before the start date. Your lead supply will only commence when funds have cleared. You are able to change or cancel the order by informing Lead2business by email confirmation within five days of the pre-arranged start date of the order. This cancellation policy is in place to prevent you, the company, cancelling the order without giving Lead2business enough time to re-book the designated start date/order with another company.

At Lead2business, after you have trialled our products and you wish to move forward, we offer our clients 2 options – a no contract policy and a three month rolling contract. Please contact Lead2business to enquire.


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